404 Error

03 March, 2023

Search Engine optimization

404 Error message

The HTTP status code Error 404 indicates that the server could not find the requested page or resource. Search engines remove pages returning 404 error pages from their indexes.

What is a 404 error?

An HTTP status code 404 error page occurs when a website's server cannot find the page you requested via a hyperlink or by entering a URL in your browser.

In such cases, any link to a non-existent page or a link with a typo in the target URL is referred to as a dead or broken link.

To better understand this, this article will discuss Hypertext Transfer Protocol (HTTP) requests and responses, common causes of 404 errors, and how to fix them on your website.

HTTP is the way information is transferred from your web browser to a server, much like a fast-paced question-and-answer game in the background.

Different problems lead to different HTTP responses or status codes.

Here are the status codes and their definitions:

  • 1xx codes: Information
  • 2xx codes: Success
  • 3xx codes: Redirection
  • 4xx codes: Errors on the client side
  • 5xx codes: Errors on the server side

Problems encountered by your customers usually originate on your computer due to human error. An error on the server side generally indicates a problem with communication with the server itself.

404 errors help us humans understand that the browser and server are working perfectly, but that the object you are trying to access on the server is not available.

If you are a website owner, a 404 error is like a leak in the ceiling – it could frustrate visiting and potential customers who are trying to visit your website but cannot.

Therefore, finding and fixing these errors can be crucial for your user experience, your SEO, and your bottom line.

When does a 404 error occur?

A 404 error occurs when:

  • A website was deleted
  • A page was incorrectly redirected.
  • You have reached a page while it is being edited
  • The URL path is incorrect.

There are other ways this error can occur, but these are the most common reasons.

There are also cases of "soft 404s," which are pages that don't have 404 error codes but are treated similarly by Google. We'll discuss these later in this post, but first, let's look at the most common reasons for a 404 error:

  • A website was deleted.

You tried to access a page, but it no longer exists. Perhaps you were redirected from one blog to another and reached a dead end.

A common reason for this is that the page has been deleted. A website may be set up to redirect or redirect you to another relevant page.

  • A page was incorrectly redirected.

Reasons why you might want to change a URL:

  • They are performing a website migration
  • They consolidate websites
  • You are changing a URL for SEO optimization.

Sometimes a website is moved, but it is not correctly redirected to the right URL. This would also result in a 404 error.

You've reached a broken link here, even though the page hasn't technically been deleted. Whoever is responsible for the website needs to fix it manually – hopefully they're aware of this.

  • You have reached a page while it is being edited.

You may be on the right page, but someone is working on it. It's highly likely they're updating the content.

If you are working on a website yourself, make sure it is published when everything is finished.

  • The URL path is incorrect.

An HTTP 404 response could occur due to a simple typo in the URL. Either you entered it incorrectly, or the link to another page is not entered correctly.

If you are the website owner and have a broken link on your website, check if it is not a typo.

How do I fix a 404 error?

In most cases, this problem is caused by one of the following five causes.

Depending on the cause, you can fix them all either on your server or in your own browser.

1. Moving a page

If you recently added or moved a page, it's possible that the page was placed in the wrong folder.

Check the path to the page you want to access and compare it to what you see in your File Transfer Protocol (FTP) service or Content Management System (CMS).

If the page is in the wrong place, move it to the correct location and try accessing it again in your browser.

If that doesn't fix the problem, you may need to contact your website host to find the right solution.

In most cases, however, this isn't necessary. Simply double-check your paths and make sure your URL is correct!

2. Moving a page index

Sometimes the page itself is not the reason for a 404 error – it could be the directory containing the page.

This is sometimes referred to as the site's "directory". If you move a directory containing pages, the URL for each of those pages will also change.

This means you need to access each page using its new URL. The names of each folder in your URL should match what's specified in your FTP service or CMS.

If you don't do that, simply re-enter the URL in your browser. That should fix the problem immediately.

3. Moving an entire website

If you have recently moved your entire website, i.e., relocated it, you may encounter a 404 error when adapting your website to its new home.

Although 99% of website hosts do everything they can to minimize downtime, it can still happen occasionally.

In this scenario, you have two options:

  1. Can you wait? Your website shouldn't be down for more than a few minutes after the migration.
  2. You can contact your new website host. They can give you an estimate of how long it will take for your website to be back up and running, and if they are wrong, you can discuss other options.

4. Forgot 301 redirects

If you have recently moved pages (or your entire website), you may not have set up proper 301 redirects.

Fortunately, there's a simple solution. You can learn everything you want to know about 301 redirects from WebFX.

In short, a 301 redirect informs internet users that your site has permanently moved to a new URL. It also notifies search engines like Google so you don't lose rankings for valuable keywords, but you can still customize your website as you wish.

The only other type of redirect is a 302, which is called a temporary redirect. This does not pass any SEO value, and generally, a 301 is always better to use.

So, if you want an old URL to send users to the same page with a different address, you need to implement a 301 redirect on that page.

Otherwise, your website visitors (including you) will only see a 404 message.

5. Incorrect URL entry

Often the simplest solution works best. Before making phone calls or worrying, check the spelling of your URL. Typos are a common mistake and could make you think you have a problem, even though your website is working perfectly.

Making the most of your 404 error pages

Leave it as it is and make it great, add links that might be helpful.

  • Permanently redirect them with a 301 status.
  • Temporarily redirect them with a 302 status.
  • Re-upload the content if it makes sense.

There are pros and cons to every decision you make when a page can't be found. In any case, you should conduct regular audits to be aware of the 404 pages on your website and fix them if necessary.

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