Google Trends are useful during the coronavirus pandemic.

Maxi Maxhuni

on Maxi

The coronavirus is causing extreme changes. The search community is discovering new insights in Google Trends. Google Trends is becoming more useful right now than ever before.

Google Trends offers insight into search trends as the world undergoes massive upheaval due to the coronavirus pandemic.

Search trends are changing rapidly.

Search trends are changing in an unprecedented way. This is an equally unusual business.

Getting started with Google Trends is important because everything is changing in profound ways.

If you are an SEO professional who is not currently following Google Trends, I recommend you get there.

Animated time-lapse of search trends

This time-lapse shows the growing popularity of bread baking and the declining popularity of cake baking. An animated time-lapse is not available on Google Trends, but the data in this time-lapse is.

Google Trends Time-lapse

One useful way to gain insights is to look at the different time phases, like a time-lapse.

Use the time settings to see the differences in your region for the 12-month, 90-day, 30-day, and 7-day trends.

This will show what people are doing, what their interests are, and what their mood is.

Time-lapse is not a feature in Google Trends.

It's something you have to create for yourself.

Rebecca Lehmann (@BeckyLehmann) tweeted a time-lapse video showing how Google's search trends can reveal the mood of a nation.

Her Google Trends snapshots show the development from 12 months ago to 7 days ago, how people gradually moved away from cakes and towards baking bread, a more practical staple food.

Money is trendy… Who would have thought?!

Taking advantage of the falling stock market is something else entirely, and something that has taken center stage during the coronavirus epidemic.

How to buy stocks is trending:

Boredom during self-isolation

The phrase "I am bored" (in Spanish) was a trend in Spain. This can be an indication of people who are unemployed and forced to stay at home without being able to socialize.

Toilet paper is also trending in Spain

It's nice to know that we're not alone in our craving for toilet paper.

Australia is transitioning from yoga near me to online yoga.

The trend away from going to yoga studios and towards online yoga at home has developed rapidly in the last month. In a time of upheaval, it may be useful to check these changing trends more frequently than usual.

Google Trends helps to understand the moment.

Many search engine marketers are delving into Google Trends. This is a moment of dramatic change. Google Trends can help understand current developments.

Google Trends offers insights.

Something as mundane as the question of how to make pancakes can contain insights. It suggests that people might be cooking for their families.

For example, if you are a recipe blogger, this can be a useful indicator that it's a good idea to switch to family-friendly recipes.

This is especially useful if the majority of your recipes involve food.

Explore Google Trends now

There are many other examples of different things that are trending. I saw someone remark that the phrase "how I should cut my hair" is trending.

If yours Website If you've reviewed products, perhaps you should review more skincare products, right? YouTubeIf the channel is about beauty, then this moment might call for more content about how to take care of yourself at home.

How to make pancakes can be seen as humorous, but there are a lot of insights into this type of trend that could be useful.

Written by:

Maxi Maxhuni

Maxi Maxhuni

Maxi is an expert in digital marketing and SEO with a special focus on sustainable customer acquisition strategies. With years of experience...

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